We consider the application of reference-dependent consumer choice theory to traffic assignment on transportation networks. Route choice is modelled based on random utility maximisation with systematic utility embodying loss aversion for the travel time and money expenditure attributes. Stochastic user equilibrium models found in the literature have considered exogenously given refere... https://www.ealisboa.com/flash-sale-Santa-Cruz-Surfboard-Recycled-Cotton-great-price/